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              Ten Common Investment Errors: Stocks, Bonds, 
              & Management   
               
              
              Investment mistakes happen for a multitude of reasons, including 
              the fact that decisions are made under conditions of uncertainty 
              that are irresponsibly downplayed by market gurus and 
              institutional spokespersons.  Losing money on an investment may 
              not be the result of a mistake, and not all mistakes result in 
              monetary losses. But errors occur when judgment is unduly 
              influenced by emotions, when the basic principles of investing are 
              misunderstood, and when misconceptions exist about how securities 
              react to varying economic, political, and hysterical 
              circumstances.  
              
              Avoid these ten common errors to improve your performance: 
                
                
                
                1.Investment decisions should be made within a clearly defined 
                Investment Plan. Investing is a goal-orientated activity that 
                should include considerations of time, risk-tolerance, and 
                future income... think about where you are going before you 
                start moving in what may be the wrong direction. A well thought 
                out plan will not need frequent adjustments. A well-managed plan 
                will not be susceptible to the addition of trendy, speculations.
                
                
                2.The distinction between Asset Allocation and Diversification 
                is often clouded.   Asset Allocation is the planned division of 
                the portfolio between Equity and Income securities. 
                Diversification is a risk minimization strategy used to assure 
                that the size of individual portfolio positions does not become 
                excessive in terms of various measurements. Neither are "hedges" 
                against anything or Market Timing devices. Neither can be done 
                with Mutual Funds or within a single Mutual Fund. Both are 
                handled most easily using Cost Basis analysis as defined in the 
                Working Capital Model.
                
                
                3.Investors become bored with their Plan too quickly, change 
                direction too frequently, and make drastic rather than gradual 
                adjustments. Although investing is always referred to as "long 
                term", it is rarely dealt with as such by investors who would be 
                hard pressed to explain simple peak-to-peak analysis. Short-term 
                Market Value movements are routinely compared with various 
                un-portfolio related indices and averages to evaluate 
                performance. There is no index that compares with your 
                portfolio, and calendar divisions have no relationship whatever 
                to market or interest rate cycles. 
                
                
                4.Investors tend to fall in love with securities that rise in 
                price and forget to take profits, particularly when the company 
                was once their employer. It's alarming how often accounting and 
                other professionals refuse to fix these single-issue portfolios. 
                Aside from the love issue, this becomes an 
                unwilling-to-pay-the-taxes problem that often brings the 
                unrealized gain to the Schedule D as a realized loss. 
                Diversification rules, like Mother Nature, must not be messed 
                with.
                
                
                5.Investors often overdose on information, causing a constant 
                state of "analysis paralysis". Such investors are likely to be 
                confused and tend to become hindsightful and indecisive. Neither 
                portends well for the portfolio. Compounding this issue is the 
                inability to distinguish between research and sales materials... 
                quite often the same document. A somewhat narrow focus on 
                information that supports a logical and well-documented 
                investment strategy will be more productive in the long run. But 
                do avoid future predictors.
                
                
                6.Investors are constantly in search of a short cut or gimmick 
                that will provide instant success with minimum effort. 
                Consequently, they initiate a feeding frenzy for every new, 
                product and service that the Institutions 
                
                
                produce. Their portfolios become a hodgepodge of Mutual Funds, 
                iShares, Index Funds, Partnerships, Penny Stocks, Hedge Funds, 
                Funds of Funds, Commodities, Options, etc. This obsession with 
                Product underlines how Wall Street has made it impossible for 
                financial professionals to survive without them. Remember: 
                Consumers buy products; Investors select securities.
                
                
                7.Investors just don't understand the nature of Interest Rate 
                Sensitive Securities and can't deal appropriately with changes 
                in Market Value... in either direction. Operationally, the 
                income portion of a portfolio must be looked at separately from 
                the growth portion. A simple assessment of bottom line Market 
                Value for structural and/or directional decision-making is one 
                of the most far-reaching errors that investors make. Fixed 
                Income must not connote Fixed Value and most investors rarely 
                experience the full benefit of this portion of their portfolio.
                
                
                8.Many investors either ignore or discount the cyclical nature 
                of the investment markets and wind up buying the most popular 
                securities/sectors/funds at their highest ever prices. 
                Illogically, they interpret a current trend in such areas as a 
                new dynamic and tend to overdo their involvement. At the same 
                time, they quickly abandon whatever their previous hot spot 
                happened to be, not realizing that they are creating a Buy High, 
                Sell Low cycle all their own.
                
                
                9.Many investment errors will involve some form of unrealistic 
                time horizon, or Apples to 
                
                Oranges form of performance comparison. Somehow, somewhere, the 
                get rich slowly path to investment success has become overgrown 
                and abandoned.  Successful portfolio development is rarely a 
                straight up arrow and comparisons with dissimilar products, 
                commodities, or strategies simply produce detours that speed 
                progress away from original portfolio goals.
                
                
                10. The "cheaper is better" mentality weakens decision making 
                capabilities and leads investors to dangerous assumptions and 
                short cuts that only appear to be effective. Do discount brokers 
                seek "best execution"? Can new issue preferred stocks be 
                purchased without cost? Is a no load fund a freebie? Is a WRAP 
                Account individually managed?  When cheap is an investor's 
                primary concern, what he gets will generally be worth the price. 
              
              Compounding the problems that investors have managing their 
              investment portfolios is the sideshowesque sensationalism that the 
              media brings to the process. Investing has become a competitive 
              event for service providers and investors alike. This development 
              alone will lead many of you to the self-destructive decision 
              making errors that are described above. Investing is a personal 
              project where individual/family goals and objectives must dictate 
              portfolio structure, management strategy, and performance 
              evaluation techniques.  
              
              Is it difficult to manage a portfolio in an environment that 
              encourages instant gratification, supports all forms of "uncaveated" 
              speculation, and that rewards short term and shortsighted reports, 
              reactions, and achievements?  
              
              
              Compiled by Eisen Picardo |